In 2018, I was commissioned to create the visual identity for the political campaign of Greg Batla. I designed a logo with various configurations to be flexible across media types from print to social media. The mark is a simple grid-based B shape that integrates smoothly with the stripes of a flag abstraction. I also put together a simple media kit with photographs and video. I photographed him in my home studio and we shot the video on the same day.
My Role:
Art Direction, Visual Identity Design, Photography, Videography
Tools:
Illustrator, Photoshop
Art Direction, Visual Identity Design, Photography, Videography
Tools:
Illustrator, Photoshop
![](https://cdn.myportfolio.com/e40ceaacffb4e1fca181938e35f1b041/95f7905a-4946-4e82-b556-75c1809c0f9e_rw_1200.png?h=1aa43259ffef019d4b569602ddc7b2de)
![](https://cdn.myportfolio.com/e40ceaacffb4e1fca181938e35f1b041/d15c270e-5434-44ff-ae35-7424a9ef64bd_rw_1200.jpg?h=91ea4178baf85898be0c559646a6a06d)
Logo Variants
![](https://cdn.myportfolio.com/e40ceaacffb4e1fca181938e35f1b041/730dd4c0-c467-4675-8488-94bdac38b8bf_rw_1200.png?h=2a63c2445bf5bc070311b1773ab0cba5)
![](https://cdn.myportfolio.com/e40ceaacffb4e1fca181938e35f1b041/56ff98a9-538b-410e-b086-0c889c7cd475_rw_1200.jpg?h=8acdebd4b0de0396f4b6ceee6cb7b1c2)
![](https://cdn.myportfolio.com/e40ceaacffb4e1fca181938e35f1b041/c90a73cc-6312-42c6-94cd-9ee48a4f0c67_rw_1200.jpg?h=59426ef01b7955ffb3399ede58c63bf8)
![](https://cdn.myportfolio.com/e40ceaacffb4e1fca181938e35f1b041/b37715fc-949d-41d6-a6a1-475efef5b98b_rw_1200.jpg?h=c8954adb37ac3448e551d1bdf6581987)
![](https://cdn.myportfolio.com/e40ceaacffb4e1fca181938e35f1b041/0348a1a8-ea7f-43e2-92ee-e03706804296_rw_1200.jpg?h=0bd7cd1ba3057086cc9f5a6ac9723999)
![](https://cdn.myportfolio.com/e40ceaacffb4e1fca181938e35f1b041/45ec5266-1c4b-43e4-aed7-03c9e9b7d90d_rw_1200.jpg?h=2348b4e22a4682d7e0768400fb6f7704)
![](https://cdn.myportfolio.com/e40ceaacffb4e1fca181938e35f1b041/e343890f-8002-4f72-b4fa-e83872efa025_rw_1200.jpg?h=13c72abbf2e0e0ada658c9fde0dece1f)
Campaign Portraits
![](https://cdn.myportfolio.com/e40ceaacffb4e1fca181938e35f1b041/4c1fc164-da06-4a4a-ba76-99cac3dfcb9f_rw_1200.jpg?h=28c419baa710d8ee588e79a46027c829)
![](https://cdn.myportfolio.com/e40ceaacffb4e1fca181938e35f1b041/523b8b47-455d-4efd-90cc-0010bfe09d46_rw_1200.jpg?h=4eb732a93f51e741f7da16669daf16ca)
![](https://cdn.myportfolio.com/e40ceaacffb4e1fca181938e35f1b041/daab39fc-5ddc-44a8-bf1b-2784e8b73626_rw_1200.jpg?h=a4e0d2262656375a8de49fb46967458f)
![](https://cdn.myportfolio.com/e40ceaacffb4e1fca181938e35f1b041/9461ee15-d271-41c3-9d0f-fa440fc37dd6_rw_1200.gif?h=244a33f19dd05a82debae630ff5bb4dd)